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Return to shopCo-creation Program
First, we can quickly understand the core components of the entire co-creation project using the table below.
Module | Description and Value |
Program Name | “Mystery Weavers” program |
Value Proposition | Your imagination, our craftsmanship, together we create a legend |
Participants | Users, craftsmen (designers/engineers), or scholars (anthropologists/sociologists) |
Activities | Inspiration workshops, in-depth interviews, prototype appreciation sessions, and private communities – a combination of online and offline activities covering the entire process from the birth of an idea to its implementation. |
Co-creation process
Call to Action – Registration and Selection
The “call to action” was issued through the official website, emails, and private communities, inviting users to express their “unfulfilled fantasies” or submit original concept sketches.
A lightweight creative application form will be set up, explaining that the most creative ideas that fit the brand will be selected, and the selected person will be given an exclusive honorary title and project souvenirs.
Secret Workshop – Building Inspiration Together
We host online or offline inspiration workshops, guided by our artisans, allowing users to deeply elaborate on the stories behind their fantasies and the tactile sensations and experiences they crave.
Drawing inspiration from the collaborative model between MIT and WPU, we transformed vague ideas into a feasible design language through in-depth interviews and teamwork.
Prototyping – Design Visualization
Based on the workshop output, our team will create 2-3 preliminary 3D models and color schemes.
Initiating polls in private communities or inviting core members to prototype tasting sessions allows for the collection of initial feedback on the model, its rigidity, and dimensions. This is similar to what was done in the EIT Food project, where consumer involvement in product development ensures that the results better meet market demands.
Trials and Blessings – Sample Testing
Functional samples were made and sent to the “Secret Realm Weavers” who participated in the co-creation process for real-world experience.
They need to complete a detailed experience log, providing feedback on the actual tactile feel, ergonomic details, and any suggestions for improvement.
Legendary Awakening – Release and Glory
When the final product is launched, a dedicated page will be set up on the official website to showcase the complete co-creation process from concept to finished product, and the pseudonyms of the main contributors will be permanently engraved.
We offer exclusive discounts and limited-edition numbered versions to all participants, and establish a sales revenue sharing mechanism to directly transform users’ creativity into value.
Through the “Secret Weavers” program, Savamyth not only gains product ideas that directly address user needs, but also cultivates a group of brand defenders with extremely high loyalty and a willingness to spread the word. This project itself is one of the most moving chapters in Savamyth’s brand story—it proves that here, imagination always receives the most sincere response.